The course introduces students to the various kinds of writing they will encounter in media professions and in multimedia production, and prepares them for more advanced media courses in the Communications and Media Studies program.
Students will also be introduced to basic legal and ethical issues, such as libel, copyright, and privacy. Activities include writing for online media, press releases, strategic campaigns, and short scripts for visual and audio media as well as exercises to pitch their ideas. They will also explore issues concerning style, communicability, and effective storytelling.
• Conceive, draft, edit and finalize a basic script for visual and audio media
All students will be required to create an e-portfolio using WordPress (the same platform you’re currently viewing). This is where students will post and share their work from class assignments.
Throughout the course, students will be required to maintain a blog, with at least one post a week. There will be additional writing activities, both inside and outside of class, consisting of various different projects, including a press release/media kit, proposal, treatment, and short scripts (audio and visual) for either a public-service announcement, training film, educational film, or strategic spot.
This course will include guest lectures from different media specialists.